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About me and Coaching for Choice

Liz Westbrook - life coach, Coaching for ChoiceI am particularly adept at understanding the specific stresses experienced by talented people in a highly-charged creative environment.

I have spent over thirty years working in theatre and television. Having worked my way up from sweeping the floor and making the tea as an Assistant Stage Manager, through to First Assistant Director on major dramas, I am very experienced at working with people from all walks of life.

Working as a Senior Manager at ITV Yorkshire, I had responsibility for over 150 staff and freelancers across many production disciplines. This gave me my initial interest in developing people and helping them to realise their full potential.

I am an accredited NLP Practitioner following training in 2007 with First Position Performance Development in Bradford, and then gained an NCFE Diploma in Performance Coaching from Newcastle College.

In 2009 I became a Licensed SNLP Coach having trained with Resourceful Change in York and in 2010 I achieved my NLP Master Practitioner with PPD Learning in London.

In 2013 I gained my Diploma Clinical Hypnotherapy at the Northern College of Therapeutic Hypnosis, thus adding another area of expertise to the skills that I offer.

I set up Coaching for Choice because I am passionate about enabling people to move forward in positive ways, and helping them unlock the potential they already have by breaking through their limiting beliefs, phobias or fears.

I work on a one to one basis with clients, listening, questioning, helping them make decisions and giving them the support they need to make the changes they’re looking for, using whichever skills or processes will best fit the purpose for each client and their current situation.

Association for NLP logo


Professional Member of
ANLP International CIC.

What others have said...

You’ve been a great support and helped me see the obvious, which you tend to overlook when you get bogged down in an issue! – Heather, Wetherby.

I always come away (from a session) feeling very positive and as if a huge weight’s been lifted from my shoulders – HC, Leeds.

Thanks for helping me work out what I wanted and then supporting me while I got there! – Ade, Manchester.

Congratulations on creating Coaching for Choice – what lucky clients they will be to have you – I know this from first-hand experience of your brilliant and caring skills – Sue, Leeds.

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